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May 11, 2008

How to Make A Customer for Life--Infinit Nutrition and Foot Solutions

As consumers, we often we struggle to get good service, and hope the products we choose to buy are even remotely as good as the claims that precede them. Skepticism has become a way of life. Recently, however, I had two experiences that have turned me from a customer to a customer for life.

Infinit_3 Michael Folan, owner of Infinit Nutrition is one of my two new my poster boys for customer service. Many triathletes I know swear by the Infinit products, and I thought I would give the sports drink a try. If you are not familiar with Infinit, they offer pre-mixed formulas OR the option to customize a brew just for you--more electrolytes or less, caffeine or not, higher or lower calories, lots of flavor or a little--it can all be made to order.

I had visited the Infinit site a number of times in th past, and was never quite sure what I wanted. I finally dropped Michael an email asking for some additional direction. Know what?  He actually called me! On the phone. Talking person to person. Not only did Michael call me once to review my needs, he followed-up (unheard of!) and called again to review his suggestions! He also helped me figure out what my swimmer boys might need. That's it. I'm sold. I'll tweak the Infinit product till the end of my days to get it right, and stick with a guy who puts himself out there to that degree to stand behind his product and make customers happy.

Foot_solutions My second poster boy for customer service is Abe Hirsch at Foot Solutions. I have terrible feet--flat, bunioned, pronating disasters. I have had orthotics for years, and couldn't do all that I do without them. You name the foot doctor/podiatrist of note in the Boston area, and I've seen them. Probably got orthotics from all of them too through the years.

About a year ago, I stopped into Foot Solutions on a whim to look for shoes. My orthotics were beyond worn out, and Abe showed me his system for making custom orthotics. I was skeptical--so conditioned was I to thinking only podiatrists could help me and provide the proper orthotic. But I took a chance (I mean, I was already in the store and time is precious), and I got my orthotics from Abe. Truly, I have NEVER had a better pair.

Now here's the customer service part. I went back to see Abe last week to get a new pair of orthotics since I'm training for Ironman. Abe took a look at the ones I got from him about a year ago, and said, "These are perfectly fine. They'll hold up to your training without a problem." I was stunned. Think about it. I was standing there willing to plunk down my credit card for a new pair on the spot. Instead of taking my money, he sent me home with the reassurance that my orthotics were fine. That saved me $300. $300!!!! I could not be more grateful.

So thank you Michael and Abe. The least I can do is give you both a blog nod, and hope others make their way to you.

You can find Michael Folan and Infinit nutrition here, and Abe Hirsch at Foot Solutions here.

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Comments

I love it Good People attract Good Things...
And in doing so we all set a standard that is to be admired.

Having done over 300 Tri & Duathlons top 10 finishes and coached hundreds I can clearly see you are committed and will do well. Remember those that you encourage on your blog and in person are as well encouraging others. A "Pay it Forward" story that extends value to living.

Stay tuned @ www.footsolutions.com as we will creating many new blogs that will speak to the training, and alternatives to recovery day sessions.

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